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The Profitable Creative
The Profitable Creative
E Podcast

The Profitable Creative 5z3t46

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Hey, Creative! Are you ready to discuss profits, the money, the ways to make it happen? The profitable creative podcast is for you, the creative, how you define it. Videographers, photographers, entrepreneurs, marketing agencies. You get it. CEO of Core Group and author Christian Brim interviews industry experts, creative entrepreneurs and professionals alike who strive to be creative and make money at the same time. Sound like you?Tune in now. It's time for profit. q593l

Hey, Creative! Are you ready to discuss profits, the money, the ways to make it happen? The profitable creative podcast is for you, the creative, how you define it. Videographers, photographers, entrepreneurs, marketing agencies. You get it. CEO of Core Group and author Christian Brim interviews industry experts, creative entrepreneurs and professionals alike who strive to be creative and make money at the same time. Sound like you?Tune in now. It's time for profit.

80
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Self-Discovery in Entrepreneurship | Felly Day
Self-Discovery in Entrepreneurship | Felly Day
Send us a text In this episode of The Profitable Creative, host Christian Brim interviews Felly Day, a content marketer and entrepreneur who transitioned from being a virtual assistant to running her own content repurposing agency. Feli shares her journey of self-discovery, the importance of self-trust in business, and her desire to create a flexible work-life balance that allows her to travel. She discusses the challenges of building a team, the balance of outsourcing versus personal involvement, and her vision for the future of her agency. In this conversation, Felly discusses her journey as an entrepreneur, focusing on the importance of marketing strategies that allow for time freedom, the challenges of family expectations, and the value of real-world experience over formal education. She shares insights on building a business with the intention to sell, embracing technological changes like AI, and understanding client needs to manage churn rates effectively. Felly emphasizes the significance of trusting the process and adapting to the evolving landscape of entrepreneurship Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores Hoy
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48:30
Why Audio Matters More Than Ever | Randy Kemp
Why Audio Matters More Than Ever | Randy Kemp
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Randy Kemp of RK1 Productions about the evolution of audio media, the importance of audio in a video-dominated world, and the challenges of adapting to new technologies. They discuss the allure of audio, the resurgence of audio consumption post-COVID, and the failures often seen in audio production. Randy shares insights on the shift to subscription-based software and the complexities of music licensing, emphasizing the importance of problem-solving in the service industry. In this conversation, Christian Brim and Randy Kemp delve into the complexities of music licensing, the nuances of voice acting, and the challenges of entrepreneurship. They discuss the importance of understanding rights negotiation in the music industry, the evolving landscape of voice acting, and the critical insights for entrepreneurs regarding growth and adaptation in a rapidly changing environment. The conversation also touches on the impact of shorter attention spans on media consumption and the necessity for creative collaboration in today's technology-driven world. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores Ayer
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52:49
The Future of SEO in an AI-Driven World | Michael Buckbee
The Future of SEO in an AI-Driven World | Michael Buckbee
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Michael Buckbee, co-founder of Noatoa, about the intersection of AI, marketing, and entrepreneurship. They discuss the evolution of AI in marketing, the importance of understanding search intent, and the challenges of SEO in the age of AI. Michael shares insights on the Profit First philosophy and the complexities of venture capital, emphasizing the need for practical approaches in business. The conversation culminates in an exploration of how Noatoa helps businesses navigate the AI landscape. In this conversation, Michael Buckbee discusses the evolving landscape of AI and its impact on content strategy, marketing, and engagement. He emphasizes the importance of understanding intent, adapting to rapid AI updates, and navigating copyright concerns. The discussion also explores the future of AI in various industries, the role of Noah Toa in helping businesses, and the broader societal implications of AI technology. Buckbee advocates for leveraging AI to enhance efficiency and quality in creative work while acknowledging the challenges and unpredictability of AI's future. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 semana
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44:12
Smartphone Photography: A New Perspective | Joe Van Wyk
Smartphone Photography: A New Perspective | Joe Van Wyk
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Joe Van Wyk, author of 'The Mindful Photography Field Guide.' Joe shares his 30-year journey as a creative professional, discussing the challenges of turning ion into profit, overcoming personal struggles, and the importance of mindfulness in photography. He emphasizes the value of smartphone photography as a tool for mindfulness and inner peace, while also navigating the complexities of monetizing creative work in a rapidly changing world. In this conversation, Christian Brim and Joe Van Wyk explore the evolving landscape of AI and its implications for human interaction, entrepreneurship, and problem-solving. They discuss the irreplaceable human element in various professions, the importance of understanding core problems in organizations, and how technology can be leveraged as a tool rather than a replacement. The dialogue emphasizes the need for clarity in business and the significance of personal purpose in a rapidly changing world. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 semana
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01:02:23
Chic Spaces, Smart Strategies | Amy Barrickman
Chic Spaces, Smart Strategies | Amy Barrickman
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Amy Barrickman, author of The Living Room Design Formula. They discuss the gap in the interior design market, the journey of becoming an interior designer, and the process of writing and marketing a book. Amy shares insights on how her book serves as a blueprint for DIY design enthusiasts and the challenges of transitioning from a successful career to pursuing her ion in design. In this conversation, Christian Brim and Amy Barrickman explore the multifaceted journey of parenthood, the challenges of writing a book, and the complexities of running an interior design business. They discuss the emotional rollercoaster of becoming a parent, the surreal experience of writing and sharing a book, and the various hurdles faced in the design industry, including pricing models and collaboration. The dialogue emphasizes the importance of understanding one's goals in entrepreneurship and the value of community and in creative endeavors. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 2 semanas
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45:48
The Entrepreneur's Playbook: Coaching Insights | Bob Regnerus
The Entrepreneur's Playbook: Coaching Insights | Bob Regnerus
Send us a text In this episode of The Profitable Creative Podcast, host Christian Brim interviews Bob Regnerus, a seasoned coach and entrepreneur. They discuss the intersection of sports and business coaching, the importance of self-reflection, and how beliefs shape our actions. Bob shares insights on common symptoms entrepreneurs face when seeking help, the significance of understanding subconscious beliefs, and the impact of a money mindset on personal value. The conversation emphasizes the role of a coach in drawing out inner potential and the importance of allowing space for thought and reflection. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 2 semanas
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41:20
Overcoming Imposter Syndrome in the Creative Industry | Jordan Kirkham
Overcoming Imposter Syndrome in the Creative Industry | Jordan Kirkham
Send us a text In this conversation, Jordan Kirkham shares his journey in the creative industry, discussing his challenges, including self-esteem and impostor syndrome. He emphasizes the importance of teamwork and how fear can be a catalyst for growth. Jordan reflects on his experiences in production roles and the fulfillment he finds in collaborating with others. The discussion highlights the evolution of an entrepreneur and the significance of embracing uncertainty in pursuing new opportunities. In this conversation, Jordan Kirkham shares his journey through career shifts, personal growth, and the importance of discipline in entrepreneurship. He reflects on the challenges of navigating life changes, finding clarity in his career direction, and the significance of focusing on strengths rather than weaknesses. The discussion also highlights the value of team building, lessons learned from past partnerships, and the necessity of setting profit goals for sustainable success. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 3 semanas
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49:59
Redefining the Book Industry | Django De Gree II
Redefining the Book Industry | Django De Gree II
Send us a text Summary In this conversation, Django discusses the intricacies of the publishing industry, focusing on the challenges authors face in printing, distribution, and marketing. He emphasizes the importance of creating genuine connections with readers and the need for effective marketing strategies that go beyond impulse buying. The discussion also touches on the complexities of navigating the venture capital landscape and the importance of building a sustainable business model that prioritize Highlights Django Degree is the CEO and co-founder of Focus On Words. The platform allows authors to sell directly to readers with high royalty rates. Entrepreneurship often involves solving deeper problems, not just surface-level issues. Django spent eight months researching the book industry before launching his platform. Many authors struggle with low royalties and delayed payments. Trade-offs are inherent in business decisions and life choices. Django aims to create a more equitable platform for authors.  The majority of authors use KDP for distribution. Marketing plans can significantly impact book sales. Understanding attribution in advertising is essential. Different genres require tailored marketing strategies. Brand awareness is key for new authors. Building a complex business model can be challenging but rewarding. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 3 semanas
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46:46
From Cubicles to Creativity | Lisamarie Shires
From Cubicles to Creativity | Lisamarie Shires
Send us a text In this episode of The Profitable Creative, host Christian Brim speaks with Lisamarie Shires, a business mentor for commercial filmmakers and photographers. Lisa shares her journey from a traditional career in government contracting to pursuing her ion for photography and eventually transitioning into coaching. She discusses the importance of family in her life and how her experiences shaped her approach to entrepreneurship. The conversation delves into the challenges of balancing work and personal life, the impact of coaching on her growth, and the lessons learned along the way. In this conversation, Lisamarie Shires shares her journey from advertising to coaching, emphasizing the importance of purpose, empathy, and active listening in coaching. She discusses the distinction between coaching and therapy, the significance of creating space for clarity, and the challenges of being a creative entrepreneur. The dialogue highlights the transformative power of shifting perspectives from obligation to choice, and the empowerment that comes from taking responsibility for one's outcomes. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 4 semanas
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41:38
Unlocking the Secrets of Creative Marketing | Tracy Burnett
Unlocking the Secrets of Creative Marketing | Tracy Burnett
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Tracy Burnett, a seasoned marketing consultant with over 35 years of experience. Tracy shares her journey from corporate marketing to running her own consultancy, emphasizing the importance of differentiation and understanding client needs. They discuss the challenges creative agencies face in marketing themselves, the significance of problem-solving in targeting clients, and the intricacies of pricing strategies. Tracy also highlights the value of nurturing existing client relationships and overcoming business obstacles. The conversation concludes with insights on how to connect with Tracy and access her resources. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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43:17
CIA to LA: Stories Worth Telling | Meredith Woodruff
CIA to LA: Stories Worth Telling | Meredith Woodruff
Send us a text In this episode of The Profitable Creative, host Christian Brim interviews Meredith Woodruff, a former CIA operations officer turned film producer. They discuss the misconceptions of espionage as portrayed in Hollywood, the challenges of bringing authentic spy stories to the screen, and the unique experiences that shape their narratives. Woodruff shares her journey from the CIA to Hollywood, the importance of storytelling in espionage, and the realities of working within the constraints of non-disclosure agreements. The conversation highlights the need for a more realistic portrayal of spies and the intricate relationships involved in espionage. In this conversation, the speakers delve into the complexities of espionage, the portrayal of spies in Hollywood, and the challenges faced in producing films that accurately reflect the realities of intelligence work. They discuss the importance of trust in relationships, the realism of espionage films, and the unique challenges posed by political sensitivities in storytelling. The conversation also highlights the role of female officers in espionage and the limitations of coercive tactics in intelligence gathering. Finally, they share insights on navigating the Hollywood landscape and the financial constraints that impact film production. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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47:10
Creative Roots: Classroom to Copywriting | Katie Bridgewater
Creative Roots: Classroom to Copywriting | Katie Bridgewater
Send us a text In this episode of The Profitable Creative, host Christian Brim speaks with Katie Bridgewater, a copywriter specializing in the motherhood industry. Katie shares her journey from teaching to copywriting, discussing the challenges and mindset shifts she experienced along the way. She emphasizes the importance of finding a niche, embracing technology like AI, and the significance of giving back to the community. The conversation also touches on the challenges of starting a business, differentiating oneself in a competitive market, and her aspirations to work with dream clients in the future. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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36:49
Daytime Drama to Digital Dreams | Daniel Goddard
Daytime Drama to Digital Dreams | Daniel Goddard
Send us a text In this episode of the Profitable Creative podcast, host Christian Brim speaks with Daniel Goddard, an actor turned entrepreneur, about his journey from the world of soap operas (The Young and the Restless and General Hospital) to launching his own digital marketing company. They discuss the importance of branding and marketing in business, the philosophy behind career transitions, and the challenges faced by new entrepreneurs. Goddard shares insights on creating organic growth for brands and the significance of understanding one's audience in the marketing landscape. In this conversation, Daniel Goddard and Christian Brim discuss the importance of focus in business, understanding customer needs, and the challenges of managing multiple ventures. They explore the lessons learned from rejection in acting and how adversity can lead to growth. The discussion also touches on valuing one's worth in business and the unique challenges faced by actors. Finally, they introduce Disco, a technology aimed at connecting people through shared interests, particularly in social settings like conventions and colleges. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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47:20
From Odd Jobs to Creative Entrepreneur | Josh Marshall
From Odd Jobs to Creative Entrepreneur | Josh Marshall
Send us a text In this episode of the Profitable Creative, host Christian Brim interviews Josh Marshall, who shares his journey from various odd jobs to pursuing a career in creativity and entrepreneurship. Josh discusses his ion for storytelling, particularly in the realm of Dungeons and Dragons, and how he is currently developing a proof of concept for an email opt-in tool aimed at helping businesses improve their conversion rates. The conversation delves into the importance of identifying problems to solve, understanding the value of services offered, and overcoming the fear and overthinking that often accompany creative endeavors. In this conversation, Josh and Christian explore the themes of self-love, the struggles of alcoholism, and the challenges faced by creatives in the education system. Josh shares his journey towards self-acceptance and the ongoing battle with self-doubt and fear, particularly in the context of entrepreneurship. They discuss the triggers of addiction and the mental health aspects associated with it, as well as the inadequacies of the education system in nurturing creative talents. The conversation emphasizes the importance of confronting fears, understanding personal triggers, and the need for clarity in pursuing entrepreneurial goals. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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39:09
The Marketing Is Human | Carol Kabaale
The Marketing Is Human | Carol Kabaale
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Carol Kabaale, a marketing expert from South Africa. They discuss the importance of building genuine connections in marketing, the need for unique customer journeys, and the role of community in business. Carol shares her journey from corporate life to entrepreneurship, emphasizing the significance of creating opportunities rather than just focusing on sales. The conversation highlights the evolving landscape of marketing and the necessity for businesses to adapt and innovate. In this conversation, Carol Kabaale shares her journey into entrepreneurship, highlighting her ion for marketing and the challenges she faced in the early stages of her business. She discusses the importance of setting boundaries, understanding one's strengths, and the need for effective hiring to scale her business. The dialogue emphasizes the significance of valuing one's work and the impact of client relationships on business success. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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42:04
Know Your Worth: Pricing Strategies for Creative Entrepreneurs | Robin Waite
Know Your Worth: Pricing Strategies for Creative Entrepreneurs | Robin Waite
Send us a text In this episode of The Profitable Creative, host Christian Brim speaks with Robin Waite, a seasoned entrepreneur and coach. Robin shares his journey from being a systems analyst to running a successful marketing agency, and eventually transitioning into coaching. The conversation delves into the importance of understanding numbers in business, the transformative power of coaching, and the significance of value pricing in the creative industry. Robin emphasizes the need for entrepreneurs to focus on the problems they solve for their clients rather than just the services they provide, highlighting how this understanding can lead to better pricing strategies and business success. In this conversation, Christian Brim and Robin Waite delve into the complexities of value pricing, the emotional aspects of buying decisions, and the impact of childhood experiences on money mindset. They discuss how societal beliefs about money can hinder business owners from articulating their value effectively. Through personal anecdotes and practical examples, they explore strategies for overcoming these barriers and establishing fair pricing that reflects the true value of services offered. The conversation culminates in a practical exercise to determine appropriate pricing for an event, emphasizing the importance of aligning pricing with perceived value and emotional readiness. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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49:49
The Future of Work: Embracing Remote Culture | Kelly Schuknecht
The Future of Work: Embracing Remote Culture | Kelly Schuknecht
Send us a text In this episode of the Profitable Creative, host Christian Brim engages with Kelly Schuknecht of Two Mile High Marketing to explore the intersection of ion and profit in entrepreneurship. They discuss the challenges of scaling a business, the importance of aligning creativity with analytical strategy, and the evolving landscape of remote work. The conversation highlights the cultural shifts in work ethic and the complexities of managing growth while maintaining profitability. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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33:53
Diving Deep: Underwater Filmmaking and the Art of Entrepreneurial Storytelling | Armin Korsos
Diving Deep: Underwater Filmmaking and the Art of Entrepreneurial Storytelling | Armin Korsos
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Armin Korsos, founder of Kamanite, about his unique background, the challenges of underwater cinematography, and his journey into filmmaking. Armin shares insights on entrepreneurship, the importance of building effective teams, and the creative process behind his projects, including a recent documentary on ultra cycling. The conversation highlights the intersection of ion and profit in the creative industry. In this conversation, Armin Korsos discusses the distinctions between solopreneurs and business owners, the challenges of self-funding documentary projects, and the evolving landscape of the film industry. He emphasizes the importance of self-distribution and community building through events like Filmmaker Friday Chicago. Armin shares insights on the entrepreneurial mindset, the necessity of networking, and the value of learning through action and iteration in creative endeavors. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 1 mes
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42:20
Mesmeric Moves: How to Thrive When the Media Shifts | Michael Holstein
Mesmeric Moves: How to Thrive When the Media Shifts | Michael Holstein
Send us a text In this episode of the Profitable Creative, host Christian Brim speaks with Michael Holstein of Mesmeric Media about the evolution of his company, the challenges faced in the content industry, and the importance of taking risks in content creation. They discuss the shifts in audience preferences, the impact of partnerships, and the need for innovative ideas in a saturated market. In this conversation, Michael Holstein discusses the importance of partnerships in entrepreneurship, the dynamics of defining roles among partners, and the complexities of navigating the production landscape. He emphasizes the need for collaboration, the significance of understanding production budgets, and the evolving nature of media production. Holstein also shares insights on how to connect with him and his company, Mesmeric Media, for potential collaborations. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 2 meses
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40:35
Identity Positioning for Connection | Isaac Mashman
Identity Positioning for Connection | Isaac Mashman
Send us a text PROFITABLE TALKS In this episode of The Profitable Creative, host Christian Brim speaks with Isaac Mashman, a personal branding expert and consultant. They discuss the importance of personal branding, the journey of Isaac from network marketing to consulting, and the challenges of self-promotion and imposter syndrome. Isaac shares insights on how to build a personal brand that resonates with your audience and the necessity of being intentional about your brand. The conversation also touches on the second edition of Isaac's book on personal branding, which aims to provide comprehensive guidance on the subject. In this conversation, Christian Brim and Isaac Mashman explore the intricacies of personal branding, the importance of identity positioning, and the responsibilities that come with being a public figure. They discuss the necessity of protecting one's craft, the value of exclusivity in business, and the importance of establishing boundaries. The dialogue emphasizes the need for a sustainable business model that can operate independently of the individual, highlighting the significance of reputation and the role it plays in attracting opportunities. PROFITABLE TAKEAWAYS Personal branding is essential for anyone looking to succeed in their field. Your personal brand is a reflection of who you are and what you stand for. Many people resist self-promotion due to feelings of narcissism or imposter syndrome. Understanding the intention behind your personal brand can help shape your strategy. There are three main reasons for promoting your personal brand: money, mission, and vanity. Building a personal brand requires consistency and authenticity. Imposter syndrome can hinder your ability to embrace your expertise. Intentional branding can lead to greater recognition and opportunities. The evolution of a brand often comes from personal experiences and challenges. It's important to share your expertise with the world, as it can benefit others. It's your obligation to implant a memory in others' minds. Redefining personal branding can create deeper connections. Identity positioning helps establish rapport with your audience. Public figures have a responsibility to educate and help others. Protecting your craft can lead to greater long-term success. Narrowing your focus can simplify growth and scalability. Building a personal brand is essential for attracting opportunities. Exclusivity can enhance the value of your work. Creating a sustainable business requires removing yourself from the equation. Your reputation can work for you even when you're not present. Ready to turn your ION into PROFIT?!? Let's get CREATIVE ➡️ https://www.coregroupus.com/profit-first-for-creatives
Negocios y sectores 2 meses
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39:28
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